2 weeks ago
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- Cadillac is partnering with 3 high-end restaurants to service meals successful the electrical Escalade.
- The Cadillac of Reservations acquisition was precocious launched successful NYC and is heading elsewhere.
- Later this month, the peculiar programme volition determination to Beverly Hills and past caput to Miami.
Luxury carmakers person agelong tried to crook their vehicles into manner statements, and Cadillac is leaning each the mode successful with a eating acquisition that’s much indulgence than transportation. The all-electric Escalade IQ is already 1 of the astir luxurious SUVs connected the market, and present Cadillac wants to amusement conscionable however plush it truly is.
Read: Cadillac Projects EVs Will Make Up 35% Of Its Sales This Year
To bash that, the marque is expanding its “Cadillac of Reservations” experience, an upscale backseat meal wherever guests are served a high-end repast wrong the IQ.
Most of america person astir apt lone ever eaten accelerated nutrient successful our cars, but Cadillac doesn’t expect its customers to chow down connected a Big Mac. Instead, it’s partnered with high-end restaurants successful Beverly Hills, Miami, and San Francisco, to service up five-course dinners utilizing the IQ’s stowable tray tables.
It sounds similar an unusual idea, but there’s thing appealing astir eating a fancy repast successful the backmost of a Cadillac SUV, with the seats reclined, the massage and heated functions turned out, and the AKG 40-speaker dependable strategy pumping a peculiar opus for each dish. It’s surely overmuch much backstage than eating astatine a packed-out restaurant.
The Cadillac of Reservations acquisition was archetypal launched successful New York City with COQODAQ wherever the restaurant’s famed fried signature was served up. On April 24, April 25, and April 26, the acquisition moves to Beverly Hills, acknowledgment to La Dolce Vita, an Italian-American edifice frequented by Hollywood A-listers. There volition beryllium conscionable 3 seatings per nighttime for parties of two, with reservations unfastened done Resy.com aboriginal this month.
Next Stops: Miami and San Francisco
Following the Beverly Hills stop, the rolling edifice heads to Miami successful aboriginal summer. There, Cadillac teams up with COTE, a edifice that blends Korean barbecue with American steakhouse style. In precocious summer, the circuit wraps up successful San Francisco, wherever State Bird Provisions volition instrumentality implicit the backseat room duties. The edifice describes itself arsenic adventurous and modern American.
For arsenic cleanable arsenic the Cadillac Escalade IQ is to big a premium eating experience, the caller Escalade IQL would possibly beryllium adjacent amended arsenic it’s 4.2 inches (107 mm) longer than the modular model.
If you’re inactive intrigued—and honestly, who wouldn’t beryllium astatine slightest a small funny astir a five-course repast served successful an electrical SUV—here’s erstwhile you’ll beryllium capable to marque a reservation:
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