7 months ago
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Jim AndersonColorado-based lender Loan Simple brought connected Jim Anderson arsenic its caller chief selling officer.
Anderson, who started the caller relation successful September, volition oversee each aspects of the firm’s marketing, branding and demand-generation efforts.
“With implicit 20 years of acquisition astatine Finance of America (FoA), Stearns Lending, Certainty Home Loans, CNN, Accenture and The Weather Channel, helium brings innovative, business-building, selling strategies to Loan Simple,” the institution said successful a LinkedIn post connected Thursday.
Anderson brings astir 7 years of acquisition successful the owe manufacture with his latest stint arsenic CMO astatine FoA.
He spent much than 2 years astatine FoA wherever his responsibilities included mounting a strategical selling vision, program and budget, and overseeing a squad of connected and offshore selling professionals.
Prior to Finance of America, Anderson held CMO positions astatine Stearns Lending and Certainty Home Loans. Anderson won HousingWire’s Marketing Leader Award successful 2021.
Loan Simple originated $411 cardinal successful accumulation measurement crossed 1,293 loans successful 2022, according to owe information level Modex. The lender has 71 sponsored MLOs with 14 progressive branches crossed the country, according to the Nationwide Multistate Licensing System (NMLS).
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